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» Marketing
Marketing
| 421.
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Press Release, An Alternative For Paid Advertisement. Step 1
2002-12-02 00:00:00
What's a press release? This is generally a one page story about your business, your product/service or an event happening related to your business that is about to, or recently occurred. These publicity stories are generally "shot gunned" to news....
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| 422.
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What's Your Marketing Attitude?
2004-08-01 00:00:00
Entrepreneurs pay a lot of attention to the mechanics of marketing. They take workshops, read books, and hire consultants to find out how to do the best job they possibly can. With my own clients, I often discover that their knowledge of marketing....
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| 423.
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Seven Easy Steps to Boost Your Professional Image With Adobe
2004-07-30 00:00:00
Often-overlooked commands can boost sales and project a more professional image. Adobe Acrobat Distiller is one of todays most effective tools. Using Acrobat, you can distribute attractive and easy-to-read formatted documents for free.
Unfortunate....
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| 424.
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Copywriting Makeover: Making An Emotional Connection - Part 2 of 2
2004-07-30 00:00:00
In part one of this article series we began looking at the Cruise Vacation Center site: a travel site whose copy was sorely lacking in emotional appeal and visual imagry. (You can see the previous version of the copy here: http://www.copywritingcou....
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| 425.
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Copywriting Makeover: Making An Emotional Connection - Part 1 of 2
2004-07-30 00:00:00
One statistic shows that over 80% of all buying decisions are emotional. That means your copywriting should be, too. This is something I firmly believe in and have preached for most of my copywriting career. However, all too often, I find people sk....
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| 426.
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The Wonders of Wordtracker:. . . It's More than a Hunt for Keywords - John
2004-07-29 00:00:00
For me personally, Wordtracker.com is not just a tool for looking up keywords. Sure, that's one good use for it, but what I want to distinguish is another influential and exciting use for Wordtracker as an SEO resource.
"Keywords" for use in your ....
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| 427.
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Targeted Traffic is More Important than Ever!
2004-07-29 00:00:00
In the early days of web development, business owners had learned the very expensive lesson that a Web site with no visitors is of little value. Once the business owner learned that methods could be utilized to increase their visibility through sea....
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| 428.
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How to Effectively Design Your Business Image
2004-07-29 00:00:00
In many industries, image is one of the last things business owner looks at. If business is not booming, they assume there is something wrong with the sales method, as opposed to the image. "If we just sent out a few thousand more fliers" they say,....
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| 429.
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Mobile Marketing a New Age Strategy
2004-07-29 00:00:00
More and more companies seem to be looking for new and innovative ways to market their products. Overlooking most of the traditional marketing techniques, more companies are pioneering the relatively new mobile marketing campaign. Mobile event trai....
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| 430.
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How to Be Appropriately Pushy
2004-07-28 00:00:00
One of the things that's often hard to know is how and when to be pushy appropriately. In these hardscrabble times, perfectly polite people don't stand much of a chance of getting what they want. However, not enough can be said for making yourself ....
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